Featured Projects
Property Campaign with Custom Collateral
Dove Hollow Road | Encinitas
Developed a cohesive branding suite for the agent's listings, ensuring seamless alignment with their revitalized brand collateral. Created original templates designed to support future growth and consistency.
Components
Listing Presentation
Buyer’s Guide
Postcards
Gatefold Brochures
Social Squares
The Impact
Consistent Marketing
Heightened Brand Visibility
Strengthened Market Presence
Broadened Engagement with Target Audience
Pacific Beach Drive | Pacific Beach
Offering Memorandum
Developed a sixteen-page offering memorandum showcasing a unique four-unit investment property just blocks from the water. Crafted compelling visual content to enhance the presentation, tailored both the messaging and visuals to resonate with high-net-worth investors, and ensured the memorandum was aligned with broader marketing efforts.
Components
16-Page Offering Memorandum
The Impact
Visually Compelling Presentation
Enhanced Investor Appeal
Stronger Marketing Alignment
Increased Property Visibility
Professionalism and Attention to Detail
Skylake Lake House | Chico
Digital Ad Campaign | Custom Collateral
Developed a comprehensive three-week ad campaign with strategic targeting and precise location metrics. Designed custom ad collateral and social media visuals that highlighted the property's luxurious design and meticulous attention to detail, resulting in high engagement and significant interest in the property.
Components
3-Week Campaign Outline
Custom Social Squares
Digital Ads
Strategic Targeting
The Impact
Unified Marketing Efforts
Increased Brand Exposure
Enhanced Market Influence
Expanded Reach to Key Audience
Calzada Del Bosque | Rancho Santa Fe
Digital Ad Campaign & Custom Collateral
Developed a targeted digital campaign that seamlessly collaborated with leading architecture and design publications, incorporating customized branding and storytelling to enhance PR efforts for this architecturally significant, Richard Neutra home.
Components
Social Campaign
Digital Ad Partnerships
Custom Gatefold
Digital Publications
The Impact
Increased Brand Awareness
Enhanced Market Positioning
Expanded Reach to Target Audience
Digital Ad Campaign Highlights
1 Month Duration,
Reach of 257.6K+ People
Target Markets: San Francisco, Orange County, Las Angeles, San Diego
Location Based AD Views Top 3 AD Sites: New York Times, CNN, Yahoo
92.1% of the audience pool belonged to the top 10% of household income earners
San Diego Relocation Guide
Custom Collateral
This comprehensive 28-page relocation guide was meticulously crafted to showcase the finest aspects of the San Diego community from a lifestyle perspective. Thoughtfully curated for Compass agents, it was leveraged during the 2023 Downtown San Diego Retreat, which attracted over 2,000 agents from across the United States. This resource empowered San Diego-based agents in engaging conversations with both new agents and clients, while spotlighting the city's iconic neighborhoods, breathtaking beaches, top-tier educational institutions, thriving industries, and more.
Components
28-Page Relocation Guide
The Impact
Enhanced Agent Engagement
Comprehensive City Showcase
Strategic Marketing Resource
Support for New Agent Integration
Increased Client Interest
Casita Bonita | Baja California
Website Development
Designed and developed a property website specifically targeting repeat guests for future bookings. The site artfully showcased the Baja aesthetic while highlighting the property's unique selling points. Additionally, custom QR code tiles were created and strategically placed throughout the property, allowing guests to easily access the website and book their next stay.
The Impact
Increased Community Engagement
Enhanced Brand Visibility
Valuable Content for Agents
Strengthened Local Partnerships
Elevated Brand Perception
Digital Newsletters & Community Outreach
The Parkway Post
Developed original newsletters in collaboration with local businesses, community programs, and brokerage initiatives, fostering community engagement and enhancing brand impact. These newsletters showcased the community's appeal and provided agents with distinctive content to share, further strengthening their connection with clients.
Components
Original Digital Newsletters
Local Business Collaboration
Community Initiatives
Brokerage Alignment
The Impact
Increased Repeat Bookings
Enhanced Guest Experience
Streamlined Booking Process
Strengthened Brand Identity
Improved Guest Engagement
